How to Increase Your Website Traffic?


by Unibros | 06 April 2017


web traffic large

Webtraffic – All is NOT Well? Here we help you to get more traffic to your website using a simple formula.

1. Online Advertisement

Looking for Instant Results? Then First Aid will be the “Online Advertisment”. This one is so obvious, Paid search, Social Media Advertising and Display advertising are all excellent ways of attracting visitors, building your brand and getting your site in front of people Instantly.

Keep Clear on your Objective, Plan your Online Promotion Budget, Prioritise your promotional tools, speaking creatives, time specific and subjective content. Plan, Initiate, Perform, Review, Update and Progress continously to achieve your goals. Time-to-Time review and update will be two key factors will put you out of the crowd.

Adjust your paid strategies to suit your goals – do you just want more traffic, or are you looking to increase conversions, too? If you’re hoping that more traffic to your site will also result in more sales, you’ll need to target high commercial intent keywords as part of your paid search strategies. Yes, competition for these search terms can be fierce (and expensive), but the payoffs can be worth it.

2. Keep Connect and Keep Share on Social

One of the best ways to increase traffic to your website is to use social media channels to promote your content. Twitter is ideal for short, snappy (and tempting) links, whereas Google+ promotion can help your site show up in personalized search results and seems especially effective in B2B niches. If you're B2C company, you might find great traction with image-heavy social sites like Facebook, Pinterest and Instagram.

  1. Share Your Content the Right Way
  2. Create a sharing schedule
  3. Don’t be spammy
  4. Add sharing buttons to your website
  5. Post during peak hours

3. Optimize Your Website Content

Site Optimisation is the foundation for your website. If you want to truly increase website traffic, you first need to make sure your website content is optimized. Otherwise, the traffic will be fleeting and only temporary.

A great content marketing strategy with catchy headlines won’t matter if you don’t have compelling content. Any readers who come to your site will just bounce out immediately – and that will make for an ugly traffic report.

So, how do you write more compelling content?

  1. Hook readers in from the beginning.
  2. Use shorter paragraphs.
  3. Read your writing aloud when editing.
  4. Tell more stories.
  5. Use Eye-Catching Images.
  6. Internal & External Linking.
  7. Use propoer <<HTML Tags>>
  8. Keep Flashy away

4. Keyword Research

Keywords are King in SEO world, so the idea of doing topic research is a somewhat novel concept. However, it can easily be done, it just takes a few extra steps. Here are a few hacks we’ve learned to quickly build a list of top-and-mid-funnel topics.

Target Long-Tail Keywords

Got your high commercial intent keyword bases covered? Then it’s time to target long-tail keywords, too. Long-tail keywords account for a majority of web searches, meaning that if you’re not targeting them as part of your paid search or SEO efforts, you’re missing out.

5. Give More Focus on Email Marketing

Email marketing can be a cheap and powerful than other tools, and even a moderately successful email blast can result in a significant uptick in traffic. Just be careful not to bombard people with relentless emails about every single update in your business. Also, don’t overlook the power of word-of-mouth marketing, especially from people who are already enjoying your products or services. A friendly email reminder about a new service or product can help you boost your traffic, too.

6. Be Responsive

Its Mobile world, desktop PCs are long gone. Today, more people than ever before are using mobile devices to access the web, and if you force your visitors to pinch and scroll their way around your site, you’re basically telling them to go elsewhere. Ensure that your website is accessible and comfortably viewable across a range of devices, Operating System and Screen size.

7. Speed is the Key

Make sure that your pages are as technically optimized as possible, including image file sizes, page structure and the functionality of third-party plugins. If your site takes forever to load, your bounce rate will be sky high. The faster your site loads, the better results you will get.

8. Submit Your Content to Aggregator Sites

Post your content in high PR sites is a smart way to earn good backlinks from credible sites. Search Engines do give preference to these websites.

9. Its All Analytics Now!

Google Analytics is an invaluable source of data on just about every conceivable aspect of your site, from your most popular pages to visitor demographics. Keep a close eye on your Analytics data, and use this information to inform your promotional and content strategies. Pay attention to what posts and pages are proving the most popular. Inspect visitor data to see how, where and when your site traffic is coming from.

At last you have to keep doing this continuously to increase the traffic and keep engage your visitos. Unibros will help you to do all this better for your business and make it perfect to align with the objectives.

Please contact us for more information regarding our SEO and Social Media Mamagement campaigns, and we'll be happy to discuss your requirements with you.

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